Emaar Serenity Hills: No Appreciation? What's the deal?
Just watched a video on Emaar Serenity Hills in New Gurgaon. The guy says no appreciation possible, even with Emaar and a good location. His main point? Launch price at 18K/sqft is too close to DLF Ultima's 19K/sqft ready price. Toh, growth ka scope hi nahi hai. Thoda weird laga, no? Kya aapko bhi lagta hai yeh pricing ek big issue hai?

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Dekho, Emaar ne kafi projects deliver kiye hain. But ye jo pricing strategy hai, ki launch pe hi ready market price ke barabar, it's a new trend. Pehle toh pre-launch ya launch mein discount milta tha. Ab toh lagta hai builder ko hi saara profit chahiye. First-time buyer ko toh kuch nahi milega.
I'm confused. Emaar ka naam toh bahut bada hai. Kya unka track record itna kharab hai ki 2032 tak possession mein bhi trust nahi kar sakte? Aur agar unka pricing itna high hai, toh kya koi future upside nahi hai? Ek taraf lagta hai brand pe bharosa karo, doosri taraf lagta hai ki bewakoof ban rahe hain.
RERA number GGM/994/726/2025/97 toh theek hai, but ye 2.6 Cr se 3.3 Cr ka price range, aur 800 units, yeh sab sunke toh mera budget hil gaya hai. Main toh soch raha tha thoda affordable mein kuch milega Emaar se. But this is way out of my league. Kya koi aur options hain New Gurgaon mein is budget mein?
Yeah, 2.6 Cr is a big jump for a first home. Maybe this project is for investors who are okay with long gestation periods, not for end-users who need appreciation soon. The current market conditions in Gurugram are already a bit shaky for new launches at premium prices.
U7, agar aapko budget mein dekhna hai toh Badshahpur ya Baharampur Naya ke paas wale projects check karo. Maybe wahan thoda better deal mil jaye. But Emaar Serenity Hills ka toh target audience alag lag raha hai.
U7, same boat! Mera budget bhi 1.5-2 Cr max hai. Is price range mein toh New Gurgaon mein bahut options hain, but for a 2032 possession, 18K/sqft is just too much. I'd suggest looking at resale in established societies in Sectors 80-90. Wahan better value mil sakti hai.
Mujhe toh lagta hai Gurugram mein ab almost har naya launch aise hi ho raha hai. They compare it with premium ready properties nearby. Aerocity side bhi prices aise hi inflated hain. But Emaar Serenity Hills ka possession date 2032 hai, itna wait kaun karega without proper returns?
Exactly! I am looking near Airport Road (Gurgaon side) and even there, new projects are quoting insane prices. This Emaar one sounds like a trap for budget-conscious buyers. Better to look at something ready or near possession, even if it's slightly older.
Sahi kaha U4. Aur 2032 ki possession date matlab almost 8 saal ka wait! Utne mein toh mera poora loan tenure kaafi aage nikal jayega. Plus, builder delays ka toh alag risk hai. Pehle bhi Emaar ke projects mein delays suni hain.
Yaar, ye video dekh ke toh mera dimaag ghoom gaya. Emaar ka project aur DLF ke ready project se almost same rate pe launch ho raha hai? Matlab, 18K/sqft for upcoming vs 19K/sqft for ready in Ultima. Appreciation ka scope toh zero hi lag raha hai. Kya aapko bhi lagta hai ye overpricing hai, ya main kuch miss kar raha hoon?
Bhai, ye toh common tactic ho gaya hai builders ka. Launch pe hi high price rakho. They are banking on the Emaar brand and location. But for first-time buyers like us, it's a huge red flag. Humari savings pe seedha attack hai ye.
Totally agree U1! Main bhi yahi soch raha tha. Emaar ka naam hai but 2032 tak possession, itne time mein toh inflation hi kha jayegi saara profit. Bahut risky deal lag rahi hai budget buyers ke liye.