Omaxe pre-launch pricing is a total marketing charade

Vasant Kunj — honestly, I'm questioning the entire pre-launch strategy after my recent experience with Omaxe. They showcased a 3BHK unit, around ₹3.5Cr, touting a 'special' early bird discount. My budget is around ₹4Cr, so it seemed like a decent opportunity, especially with the Delhi Metro Phase IV expansion promising better connectivity. I've seen this pattern before, but the potential ROI looked promising. Turns out, the actual launch price wasn't much different, and they rolled out similar incentives for everyone later. It feels like a calculated risk that just became a marketing gimmick, creating false urgency. Is this 'discount' ever real, or is it always a trap? I'm genuinely frustrated; it feels like misleading buyers. Has anyone here actually benefited significantly from a pre-launch, or is it mostly just hype?